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Santa, Hollywood Style

by on December 11, 2013

It was 1928. One year before the disastrous stock market crash. People had money to spend, and Hollywood wanted them to do their shopping in Hollywood! And so the Chamber of Commerce came up with the Santa Claus Lane Parade. It was no Macy’s Thanksgiving Day Parade, but it did blossom over the years. Besides decorating Hollywood Boulevard with Christmas trees and lights, a live reindeer pulling a “sleigh” carrying Santa Claus showed up. As momentum picked up in the following years, there were floats, novelty acts, bands and even celebrity appearances. Stars have ranged from Jimmy Stewart to William Shatner to Rosanne and Tom Arnold.

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